Theory launches initial sales of products featuring Fashion Targets Breast Cancer© campaign
August 26, 2008
In 2008, Theory launches a campaign against breast cancer as a partner of Fashion Targets Breast Cancer Japan (FTBC Japan) to support beautiful and healthy life of Japanese women.
Prior to the campaign, we release campaign T-shirts and badges at Theory in Tokyo Midtown, the main venue of "The 7th Japan Fashion Week in TOKYO" from Sep1st to 7th, and retail stores of Theory, Theory Luxe and PLS+T in Tokyo.
Campaign related products are available at
Tokyo Midtown "21_21Q GOODS"
Theory Aoyama main store, Theory Aoyama Bell commons, Theory Omotesando, Theory Luxe Omotesando, PLS+T Omotesando and PLS+T Roppopngi Hills
August 26, 2008
In 2008, Theory launches a campaign against breast cancer as a partner of Fashion Targets Breast Cancer Japan (FTBC Japan) to support beautiful and healthy life of Japanese women.
Prior to the campaign, we release campaign T-shirts and badges at Theory in Tokyo Midtown, the main venue of "The 7th Japan Fashion Week in TOKYO" from Sep1st to 7th, and retail stores of Theory, Theory Luxe and PLS+T in Tokyo.
Campaign related products are available at
Tokyo Midtown "21_21Q GOODS"
Theory Aoyama main store, Theory Aoyama Bell commons, Theory Omotesando, Theory Luxe Omotesando, PLS+T Omotesando and PLS+T Roppopngi Hills
| 3/4-sleeve FTBC logo henley neck shirt | Color: white/grey Size/Women: S/M JPY 7,140(tax inc.) |
| Short-sleeve V-neck FTBC logo T-shirt | Color: white/grey Size/Women: S/M JPY 5,040(tax inc.) Men's JPY 7,140(tax inc.) |
| FTBC logo can badge | JPY 210(tax inc.) |
