December Newly Opened Stores
November Newly Opened Stores
THEORY 10 BACK TO THE ROOTS CELEBRATION
Theory specially offers Theory BOOK & Color tights for CLASSY December edition
Theoy Men's provides suits to Japan National Baseball Team
October Newly Opened Stores
September Newly Opened Stores
Theory 10th Anniversary -Fall and Winter plan starts.
Theory luxe holds suits fair “Superchic”
August Newly Opened Stores
May Newly Opened Stores
Theory supports the game of the Fukuoka Softbank Hawks.
Compilation CD 「theory × FreeTEMPO」 Now on sale
April Newly Opened Stores
Theory Celebrates 10 Years of Innovating the Contemporary Marketplace
March Newly Opened Stores
LTH Appointment of Ashley Potter to Chief Operating Officer and President of Theory Europe.
Kulson Brand becomes Proof
"PLAY IN THEORY" Theory participates into Design Tide in Tokyo 2007 “Tide Extension”
FASHION TALK SHOW＠Shinjuku Takashimaya
FASHION TALK SHOW＠Theory Nagoya Mitsukoshi
Theory Icon Project Presents A Ruth Ro Exhibition and Opening Event: “Icons of the Meatpacking District”